With ever changing algorithms making it harder to reach the right people, Facebook and Instagram ads place you at the heart of their feed, while emails deliver you straight to their inbox.
I offer a range of services including Facebook and Instagram ad management, 1:1 consultancy packages and e-commerce email campaigns.
Get the exact level of support you need and watch your business success soar.
Let’s work together
1. Getting started
First, we’ll talk about plans and priorities for your business and I’ll ask you to fill in a questionnaire. Then, I’ll carry out a detailed audit to find out where you’re at and what needs to happen next.
2. Next steps
Once everything is in place, I’ll hone a strategy for your ad or email campaign. This will include looking at audience building and segmentation, building a brand tone of voice, writing copy and curating creative assets.
3. Launch time!
This is the exciting bit. Now is the time to build and launch your ads or emails. I’ll monitor them closely to ensure everything is working, test frequently to find what produces the best results and report back to you regularly.
Frequently asked questions
How much does ad management cost?
My fees start at a minimum of £750 per calendar month.
This does not include ad spend, which is paid by you directly to Facebook. My fees rise depending on the scope required and level of ad spend.
How much do I need to spend on ads?
I recommend a minimum monthly ad spend of £750. This is on top of my management fee and is paid directly by you to Facebook.
How long will it take to bring in sales through Facebook and Instagram ads?
It’s impossible to say because it depends on so many things such as market competitiveness, the attractiveness of the product and offer, the budget (the bigger the spend the quicker the results), and the quality and appeal of the creative and customer journey.
Can you guarantee results from Facebook ads?
No. But that’s because no one can, if they’re being honest with you.
Facebook and Instagram ads require constant testing and refining, and it’s my specialist knowledge and patience that gets results.
What I will promise is that I’ll work carefully and conscientiously to spend your budget as wisely as possible to get you the best results.
What are the benefits of outsourcing my ad management?
Running ads is not only time-consuming, it can be incredibly stressful and expensive if you don’t know what you’re doing.
With my help you can free up valuable time to devote to other areas of your business and forget about wasting hours down internet rabbit holes!
When you hire an expert to handle your ads, you’ll build a more secure future for your business and can look forward to a steady stream of new leads and sales.
Will ads work for my business?
For most businesses, yes! Part of making this a success is ensuring everything is set up properly, that testing is thorough and consistent and that you give the process time to work. I can help you with that.
Contact me if:
- You’re currently running ads that aren’t getting results
- You feel overwhelmed trying to understand all the rules and requirements
- You’re not sure your ad account is set up properly
You haven’t got a Facebook pixel on your website
- You need help understanding the stats and how to improve them
I can’t afford full ad management. Can you still help me?
Yes! My 1:1 consultancy sessions are a fast and affordable way to get to the bottom of your Facebook and Instagram ad issues.
Book in for one session or a series of support calls as necessary.
I’ll help you get to grips with Facebook Ad Manager and Business Manager, look at how to improve your ad performance and make sure you feel confident to go it alone.
Which email service providers do you work with?
I tend to focus on Klaviyo but can also work with Mailchimp.
What is an email sequence?
An email sequence is an automated flow of emails that’s triggered when a subscriber hands over their email address, for example, when they buy a product online. Getting this right, testing and optimising these flows can make an enormous contribution to your revenue.
How much does it cost to set up an email sequence?
My fee starts at £850 to set up seven automated sequences.
Do you work on regular email communication and newsletters?
Yes, I do! I will work closely with you to plan out your messaging and put it into action.
This will be an evolving process, which includes maintaining a healthy subscriber list, ongoing segmentation and continual testing of various elements of each email.
How much does an email campaign cost?
My fees start at £150 for each individual email.
Contact me for a bespoke quote based on a complete email marketing management service including automated sequences, regular email communication campaigns, testing, optimisation and reporting.